CASE 01 — Got UV?
There is that famous saying, "got milk?" But what we really need to be saying is, "got UV?" Both milk and UV light produce Vitamin D for the body. The big difference here is that you get one hundred times more Vitamin D through UV exposure than you do in consuming milk. Unless you are all about the "milk challenge," we suggest you soak up some UV light and heck, have a glass of milk while you're at it.
Vitamin D, when present in cells throughout the body, inhibits the growth and spread of abnormal cells, including cancer cells. Studies on Vitamin D status in relation to cancer risk have shown that Vitamin D sufficiency can reduce one's risk of colon, breast, and ovarian cancers by up to fifty percent.
New research shows that Vitamin D deficiency is epidemic in American adults today, suggesting that up to ninety percent of North Americans are Vitamin D deficient. Wouldn't you say it is time you consider giving your body a bit more Vitamin D?
CASE 02 — Indoors with Vitamin D!
The exposure to UVB from sunshine is comparable to that of the UVB light emitted from indoor tanning equipment. The exposure we get from UVB is the body's natural way to produce Vitamin D, accounting for ninety percent of our body's Vitamin D production. The other ten percent of our body's Vitamin D comes from dietary supplements, which are exactly that - supplementary ways to produce Vitamin D.
So why bring tanning inside? This is a one-word answer. Control. Tanning inside allows you to maintain a consistent exposure to UVB light, along with an even amount of light exposed to your entire body. The outdoor environment is always changing: climates, clouds, the sun's position, etc.
All these factors lead to inconsistent exposure to the sun's UVB. The result of these drastic changes can result in too little or too much exposure, which will not give your body a solid flow of Vitamin D production.
CASE 03 — The Tanning Truth!
The professional indoor tanning industry's scientifically supported position is summed up in this declaration: moderate tanning, for individuals who can develop a tan, is the smartest way to maximize the potential benefits of sun exposure, while minimizing the potential risks associated with either too much or too little sunlight.
UV light exposure from the sun or from an indoor tanning unit is essential for human health, and getting it in a non-burning fashion is the smartest way.
Since the mid-1990's, tanning industry research has supported what millions of indoor tanners have known all along: that non-tanners sunburn outdoors more often than people who tan indoors. The professional indoor tanning salon industry is part of the solution in the ongoing battle against sunburn and in teaching people how to identify a proper and practical life-long skin care regimen.
CASE 04 — Smart Tanning!
As we become increasingly aware of the benefits associated with regular exposure to sunlight and of the importance of managing the risks that can be associated with sunburn and overexposure, more people are turning to indoor tanning facilities to help attain their tans in a controlled environment scientifically designed to minimize the risk of sunburn.